Case study

Trinity Grain

Trinity Grain is a farmer-owned professional grain storage co-operative with three sites in the UK. We created a suite of brand assets, a set of brand guidelines, and designed and developed a new website.

PROBLEM

Although a logo existed, no brand assets were available nor were any brand guidelines. A website did exist but it needed a new design that was in line with the direction in which the brand was heading.

SOLUTION

After an immersion session to understand the business, its customers, and its values, we set about creating our vision for the brand. It was decided that the existing logo worked well so we recreated it as well as creating other brand assets such as a secondary logo, different colour variations, and brand marks. We also put together a bespoke colour pallette and defined the fonts and a set of guidelines for how the new branding should be used in practice.

We also designed and built a new website that was consistent with the newly produced brand guidelines. This included copy creation, design, and development.

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  • “As part of a large international agri business entering the UK market, we wanted to gain more exposure with businesses and farm customers alike. The plan that was devised and put in place with both editorials, and advertising really hit what we needed and was a great success. I would recommend Nick and his team to anyone.”
    Jonathan Job | Chief Commercial Officer, Duynie Group
  • “Not only has the activity produced great results but they’re a breeze to work with. They’re down to earth, talk in language that we’re able to understand, are willing to listen, and most importantly do everything they say they’re going to do with no empty promises.”
    Mark Sacker | Managing Director, Birch Solutions
  • “The Red Stag team combine an in-depth understanding of, and obvious passion for, agriculture, as well as extensive PR and marketing skills, and great media contacts. They have consistently delivered regular, high quality media coverage for the projects we run across the national agricultural media and wider news media, including BBC TV. I can thoroughly recommend working with Red Stag Media.”
    Steve Cann | Director, Future Food Solutions