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Business

Marketing to Farmers in 2022

March 15, 2022 By Ben Pindar

For centuries farmers have relied on word-of-mouth, business relationships that go back decades and tools and tactics that have been handed down through the generations. It’s a tired stereotype and whereas it does have some truth, the reality is that farming has always been evolving, innovating and changing.  The truth is that in many ways farming is […]

Filed Under: Agriculture, Business, Digital Marketing, PR & Marketing, Social Media

Even if you’re a marketing manager with an in-house team, an agency can still add value

February 12, 2018 By Nick Glaves

At Red Stag Media we work with all sizes of company, from start-ups and microbusinesses to PLCs, and they all have their unique requirements and challenges. Often, for smaller business, we constitute their entire PR and marketing department, formulating and delivering their strategy as they usually don’t have the budget to employ any in-house expertise. […]

Filed Under: Business, PR & Marketing Tagged With: advice, agriculture, business, countrysports, field sports, marketing, pr, pr and marketing

How small businesses and start-ups can get the most from a PR and marketing agency

February 12, 2018 By Nick Glaves

The old saying “professionals rely on professionals” is never more true than when it’s applied to outsourcing PR and marketing. Done badly or half-heartedly, PR and marketing will just add bloated content fodder to your channels as well as cost to your bottom line. Done well, your PR and marketing will add genuine value for […]

Filed Under: Business, PR & Marketing Tagged With: advice, agency, agriculture, business, countrysports, field sports, food producers, marketing, pr, pr and marketing, small businesses, start-ups

The truth about the Facebook ‘explore’ feed panic and how it effects you

November 22, 2017 By Nick Glaves

It came to light recently that Facebook has been running some tests on what it called its “explore” feed, and that sent social media managers everywhere into a mass panic. In a nutshell, the “explore’ feed currently sits at the bottom of your menu and features content from pages you don’t follow. Facebook curates that […]

Filed Under: Agriculture, Business, Countrysports, Fieldsports, PR & Marketing, Social Media Tagged With: advice, agriculture, business, field sports, pr and marketing, social media

Red Stag MD to Give Insight into Effective Copywriting

August 10, 2017 By Nick Glaves

Nick Glaves, MD of Red Stag Media, will discuss effective copywriting at a seminar in October. Called Adaptive Copywriting, the interactive session will look at tailoring your copy to different platforms, to maximise the impact of your writing. Nick has 20 years’ experience in journalism and PR and has written for a host of national […]

Filed Under: Business, Digital Marketing, News, PR, PR & Marketing, Social Media Tagged With: copywriting, Hull University, Nick Glaves, seminar

Sweet Emotion

November 23, 2016 By Nick Glaves

Christmas is fast approaching. We know this not from the coloured lights that festoon the high streets of every town and city – they’re not up yet – nor from the lavishly decorated Christmas trees that brighten the living rooms of the nation, because they’re still growing in some far off, distant forest. No, we […]

Filed Under: Agriculture, Business, Food, PR & Marketing, Social Media Tagged With: Advertising, agency, agriculture, business, Christmas Adverts, farming, John Lewis, M&S, marketing, pr and marketing, Sainsbury, social media

Let the Red Tractor take you on a journey of food discovery

September 13, 2016 By Nick Glaves

It’s Red Tractor Week and so our minds are focused on what it means to eat British and buy British in 2016. At Red Stag Media, we are all about good food – one look at our physiques will tell you that – and as we specialise in providing digital marketing, PR and communications services […]

Filed Under: Agriculture, Business, News

How we helped get approval for city centre power station

August 24, 2016 By Nick Glaves

When civil engineering company Spencer Ltd decided to build a renewable power station near Hull city centre, they needed a comms partner with experience in planning application PR who could ensure essential messages about the development would not be polluted with mistruth or rumour. To avoid this situation developing, we were appointed to manage the […]

Filed Under: Business, Case Study, Land Use, Planning Tagged With: agency, business, lobbying, planning, planning applications, pr, pr and marketing

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