The Glorious 12th is upon us again and over the coming months shooting men and women from all over the world will be heading out on to British moorlands to bag a brace of this speedy little game bird. Even for those shooters who are not heading out today, the date still holds a […]
Countrysports
How social media marketing can grow your business
It’s been a long while since anyone described social media as “a flash in the pan” and the importance of social media marketing and management is now generally accepted. However, it’s easy to tell apart the companies and brands who understand the true value social media brings and those who haven’t quite twigged yet. The […]
What we can learn from gunmakers on Instagram
Unless you’ve just got back from a five-year trip to Mars, you’ll know that the social platform de jour is the seemingly unstoppable Instagram. The number of IG registered users currently stands at 300 million, with 60 million photos being shared each day. It offers all the best bits of Twitter and Facebook and Pinterest […]
Why pigeon shooting is a lot like marketing
Marketing is a bit like pigeon shooting. Okay, bear with me on this one – it’s not just an excuse I use when I fancy a day in the hide rather than a day in the office. Although that’s something I often do fancy, sadly, it rarely comes to pass. But I digress. You see, […]
How to market your clay pigeon corporate days
We all know that clay pigeon corporate days are great for team building and for business networking. And they are a great way for clubs to fill some stands during the week and, of course, attract a few new people to the wonderful world of shooting. As I said – you and me know all […]
Why we’re launching a rural business – even with all the uncertainty following Brexit
Launching a company that specialises in working with rural sector businesses in the wake of Brexit could be considered a foolish move. Wherever the leave vote eventually takes us, its first consequence is uncertainty and limbo as some politicians seek to reassure farmers and rural communities their businesses and way of life will be unaffected, […]
It’s time to heed the call of the iconic red stag
As well as marking the launch of Red Stag Media, July sees the beginning of our namesake’s stalking season in Scotland. For a hunter like myself, no other image conjures up our neighbour to the north quite like a mature red stag perched high aloft a craggy Highland glen, steam rising from his nostrils, looking […]
Customer service, the Swarovski way
Butterfingers, that’s what my mother used to call me as an assortment of plates, cups and glasses slipped through my hands only to shatter on the kitchen floor. I always maintain it was a deliberate ploy to get out of drying the dishes, that I wasn’t clumsy at all, but a recent fumbling with my […]