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Digital Marketing

A New Year’s Resolution You Should Add to Your List

January 2, 2020 By Nick Glaves

It’s that time of year when we start to image our new selves. We set goals for the year and think about all the things we want to achieve. We of course do the same. In a business context, we think about what Red Stag Media is and how we can continue innovating for the […]

Filed Under: Digital Marketing

Red Stag MD to Give Insight into Effective Copywriting

August 10, 2017 By Nick Glaves

Nick Glaves, MD of Red Stag Media, will discuss effective copywriting at a seminar in October. Called Adaptive Copywriting, the interactive session will look at tailoring your copy to different platforms, to maximise the impact of your writing. Nick has 20 years’ experience in journalism and PR and has written for a host of national […]

Filed Under: Business, Digital Marketing, News, PR, PR & Marketing, Social Media Tagged With: copywriting, Hull University, Nick Glaves, seminar

Grouse debate a lesson in selecting your audience

November 3, 2016 By Nick Glaves

One of the fundamental principles of PR is to choose your audience wisely. Above the line marketing is all well and good if you have the budget for it and your product or service demands such an approach, but most companies need to target a specific audience to get the best returns. For this, you […]

Filed Under: Countrysports, Digital Marketing, Fieldsports, News, PR & Marketing Tagged With: Chris Packham, country sports, countrysports, game shooting, Glorious 12, grouse, media relations, pr, pr and marketing, shooting, social media

Milking trends to make your content go further

August 24, 2016 By Nick Glaves

The other day I was reading a book on marketing which was fascinating for all the wrong reasons. There was a section on utilising trending topics on social media to make your content travel further, which being our bag rather, I hastily turned to. The author used the example of a marketing manager in charge […]

Filed Under: Agriculture, Digital Marketing, PR & Marketing, Social Media Tagged With: agriculture, business, farming, marketing, pr and marketing, social media, yeo valley

How social media marketing can grow your business

July 26, 2016 By Nick Glaves

It’s been a long while since anyone described social media as “a flash in the pan” and the importance of social media marketing and management is now generally accepted. However, it’s easy to tell apart the companies and brands who understand the true value social media brings and those who haven’t quite twigged yet. The […]

Filed Under: Agriculture, Business, Countrysports, Digital Marketing, Fieldsports, PR & Marketing, Social Media

What we can learn from gunmakers on Instagram

July 13, 2016 By Nick Glaves

Unless you’ve just got back from a five-year trip to Mars, you’ll know that the social platform de jour is the seemingly unstoppable Instagram. The number of IG registered users currently stands at 300 million, with 60 million photos being shared each day. It offers all the best bits of Twitter and Facebook and Pinterest […]

Filed Under: Countrysports, Digital Marketing, Social Media Tagged With: agency, countrysports, gunmakers, hunting, instagram, photography, shooting, social media

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