Red Stag Media, the UK’s leading agricultural PR and marketing agency, has announced the launch of AgReach, the world’s first integrated CRM and email marketing platform designed specifically for the agricultural sector.
For years, agribusinesses have had to rely on generic CRM and email tools that fail to reflect the unique needs of companies selling to farmers. AgReach changes that – providing a platform built from the ground up for agriculture.
With the agricultural sector rapidly evolving in recent years, agribusinesses too have had to adapt to customer needs and are adopting new ways to communicate with farmers and market their products and services.
AgReach understands this unique marketplace and is designed to become the powerhouse behind agribusiness marketing and sales, creating seamless communications to feed the sales funnel.
Antony Smith, Head of Digital at Red Stag Media, which is based in Newport, East Yorkshire, said: “We consistently heard the same frustration from agribusinesses that generic CRMs and email platforms just don’t get it.
“Farmers aren’t the same as other customers. They have their own buying cycles, their own challenges, and their own ways of engaging. That’s why we built AgReach, to give the agricultural sector a system that finally works the way it needs to.”
With AgReach, agribusinesses can:
• Manage contacts with pre-built agricultural fields and dashboards that make it easy to organise sales pipelines and track customer relationships.
• Create targeted email campaigns using segmented lists and personalised content to deliver the right message to the right farmers.
• Automate the sales funnel with pre-built nurture sequences and automated follow-ups that run 24/7 to convert leads into customers.
Red Stag Media works with a range of leading agricultural brands across the UK and internationally providing a full range of marketing and PR solutions. The business is dedicated to playing a key role in supporting the agricultural sector and has hosted a number of events and training programmes to support the agribusiness sector.
AgReach is the latest extension of that work, providing a new system that will help to deliver growth in agriculture.
Antony adds: “This isn’t just a new tool; it’s an extension of Red Stag Media’s expertise in helping agribusinesses connect with farmers.
“AgReach makes it easier to manage relationships, save time, and ultimately drive more sales – all in a way that generic platforms simply can’t match.”
AgReach is now available for agribusinesses across the UK and internationally, with personalised demos available to showcase how the system can support sales and marketing teams.
For more information and to request a demo, visit https://www.agreach.digital/
