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How to get the best from a micro-marketing budget

May 21, 2018 By Nick Glaves

https://youtu.be/Qni6VnHUuwg Ask Us Anything #2 In this video we discuss the best way to get the best results from a small marketing budget. We’re doing a series of videos answering your questions about PR and marketing. So feel free to ask us any questions you have – it could be something super practical about increasing […]

Filed Under: PR & Marketing Tagged With: advice, agriculture, business, facebook, marketing, pr, pr and marketing, social media

What is PR and is it just b*******?

April 23, 2018 By Nick Glaves

https://youtu.be/qTh58BxDEGE Ask Us Anything #1 We’re doing a series of videos answering your questions about PR and marketing, starting with the big one – what exactly is PR and is it just b*******? So let us know if you have a question about anything related to PR and marketing – it could be something super […]

Filed Under: PR & Marketing Tagged With: advice, agency, agriculture, business, countrysports, facebook, field sports, marketing, media relations, pr, pr and marketing, Video

10 ways to tackle the trolls and why your business needs a troll action plan

March 8, 2018 By Nick Glaves

We’ve written about tackling online trolls before, but with the rise of militant veganism showing no signs of abating, we thought it was a topic worth revisiting. Anyone involved in the animal and land-based industries is a potential target for activists, and every week seems to bring more headlines about direct action, intimidation and violent […]

Filed Under: Social Media Tagged With: advice, agriculture, business, country sports, countrysports, facebook, field sports, pr, social media

Even if you’re a marketing manager with an in-house team, an agency can still add value

February 12, 2018 By Nick Glaves

At Red Stag Media we work with all sizes of company, from start-ups and microbusinesses to PLCs, and they all have their unique requirements and challenges. Often, for smaller business, we constitute their entire PR and marketing department, formulating and delivering their strategy as they usually don’t have the budget to employ any in-house expertise. […]

Filed Under: Business, PR & Marketing Tagged With: advice, agriculture, business, countrysports, field sports, marketing, pr, pr and marketing

How small businesses and start-ups can get the most from a PR and marketing agency

February 12, 2018 By Nick Glaves

The old saying “professionals rely on professionals” is never more true than when it’s applied to outsourcing PR and marketing. Done badly or half-heartedly, PR and marketing will just add bloated content fodder to your channels as well as cost to your bottom line. Done well, your PR and marketing will add genuine value for […]

Filed Under: Business, PR & Marketing Tagged With: advice, agency, agriculture, business, countrysports, field sports, food producers, marketing, pr, pr and marketing, small businesses, start-ups

5 reasons why your video marketing failed

April 27, 2017 By Nick Glaves

https://youtu.be/XQjArncwDhM In less than three minutes, our creative director Dan talks through five of the most common reasons why video marketing sometimes fail and also outlines what you can do differently to get better results. Video transcription Hi there. I’m Dan and I’m very passionate about video marketing. I talk to a lot of businesses […]

Filed Under: Videos Tagged With: advice, agency, business, marketing, pr, pr and marketing, social media, Video

Why your business needs video marketing

April 7, 2017 By Nick Glaves

https://youtu.be/SG4oyA9C2RU If you’ve clicked through for this video, then I’m guessing your company falls into one of two categories.  Either you are curious about video marketing, having not done any before OR, maybe, your company has tried video before and it’s not quite worked out. If that’s you, don’t worry – video marketing is definitely […]

Filed Under: Videos Tagged With: advice, business, marketing, pr, pr and marketing, social media, Video

Grouse debate a lesson in selecting your audience

November 3, 2016 By Nick Glaves

One of the fundamental principles of PR is to choose your audience wisely. Above the line marketing is all well and good if you have the budget for it and your product or service demands such an approach, but most companies need to target a specific audience to get the best returns. For this, you […]

Filed Under: Countrysports, Digital Marketing, Fieldsports, News, PR & Marketing Tagged With: Chris Packham, country sports, countrysports, game shooting, Glorious 12, grouse, media relations, pr, pr and marketing, shooting, social media

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